You cold-call no prior contact
This is the trickiest scenario. You’re starting from scratch. So you have to get straight to the point , grab their attention […]
Digital marketing
April 2025
Digital marketing
Super Inspiring Professional Follow-Up Emails
One unanswered message. Two. Three. And always this doubt: did I go too far, or not far enough?In this article, we’re
Digital marketing
Drive profitability a
Not all products are equal in terms of margin or turnover. An efficient assortment allows you to focus your efforts
Digital marketing
Building a “Good Better Best” architecture
It’s a simple and formidable method: three levels of offers that increase in quality and price. Good : the entry-level, accessible, to convince
Digital marketing
What types of accommodation are available (and at what price)?
Not all hosting is created equal. Depending on the size of your site, its traffic , its usage , or your technical skills, you won’t choose
Digital marketing
B2B: Hubspot Sendinblue, OVH
Hubspot offers a modular upgrade: free CRM, then paid options (Marketing Hub, Sales Hub, etc.) depending on your needs. Their strength?
Digital marketing
How to build your product range?
Building a strong product line isn’t just about piling up product lines. It’s about telling a coherent story, addressing specific
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What are the factors that influence the price of accommodation?
Behind a “€5 per month hosting” claim, there’s sometimes much more to it than the promise suggests. The actual cost
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Professional email addresses
Some hosting packages include one or more email addresses (e.g., [email protected] ). Others offer them as an option . If they are not included, you will
Digital marketing
Why does it still work today?
By 2024, more than 60% of B2B salespeople say the phone remains their most effective channel for booking appointments. Because voice creates
Digital marketing
What strengthens your credibility
To support your message and show that you are not calling by chance, some simple levers can make all the
Digital marketing
C for Contact: capture attention in the first 10 seconds
The beginning of a call is all or nothing. In a few seconds, the person you’re talking to decides whether