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Why does it still work today?

By 2024, more than 60% of B2B salespeople say the phone remains their most effective channel for booking appointments. Because voice creates connections, allows them to read weak signals, and establishes an immediate, human exchange.

But for it to work, you need to be structured. And that’s exactly what the CROC method allows: getting down to business, without beating around the bush.

Are you new to prospecting?

Discover the fundamentals of B2B lead generation to get off to a good start.

Additional costs not to be forgotten

Web hosting is never a one-time cost. To keep your site online, accessible, secure, and credible, other factors must be considered. These are often underestimated expenses… but it’s best to plan ahead.

The domain name, the basis of everything

Without a domain name, there’s no web the award is presented in seven nominations address. Expect to pay an average of around ten euros per year for a .fr or .com extension . Some more unique extensions (.tech, .design, etc.) can cost as much as €30 or more. Note: many web hosts offer it for the first year, but rarely beyond that.

Not sure how much to invest in your website address?

Find out how much a domain name costs depending on the extension and options chosen.

The SSL certificate: essential security

A site without HTTPS ? It’s out of the text services question today. Most web hosts include a free SSL certificate (like Let’s Encrypt). But for a higher level of security (wildcard, EV certificate), budget up to €100 per year.

SSL certificates offered by Gandi – from free to premium, depending on the level of security and guarantees desired.

Backups: prevention is better than cure…

Many plans include basic or even manual backups. If you want regular automatic backups , ready to restore with one click, you often have to opt for a paid option : expect to pay between €1 and €5 per month depending on the host.

 

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