One of our clients came to us saying he felt like the invisible man : his site had been online for months and had only receiv traffic through social mia. He had even search for his site name on Google, but couldn’t find it until he’d scann a few SERPs.
It wasn’t a huge surprise when we discover that only a couple of their pages were index . After all, indexing and visibility go hand in hand. brother cell phone list This is because when a page is index, it becomes part of Google’s database… And Google only uses the data stor in its index to build its SERPs.
Why? Because if it crawl URL by
URL in real time to answer a query, it would be highly ineffective. As it’s the most widely us search engine worldwide (accounting for 92% of computer searches in January 2024), not appearing in its index effectively means being invisible on the web.
The more of your URLs appear in this index, the
More likely you are to rank higher in search results for different keywords and generate new customers… Especially if you implement a solid, high-quality SEO strategy that allows you to achieve a good position in the SERPs.
Thus, indexing your website’s pages directly aero leads affects your chances of receiving traffic. And not just any type of traffic, but organic traffic . That is, users who arrive at your site after performing searches relat to your offering or your brand. proper geotargeting on facebook Users who, therefore, will already have a certain interest in what you offer.