Unemployment has been the most serious topic by young people on. Weibo in the past two years. Mengniu used “unemployment” as a key clue to arouse the sympathy of users and then completely. Reversed the sad atmosphere with the family’s pursuit showing the warmth with the mood of the times. It can be seen that […]
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In 2023, brands should reduce the “pleasing feeling”
Everyone likes the highlight moment when a brand upgrade is unveiled. Gaining appreciation from competing products, praise from users, and even an overall increase in revenue. But the real upgrade effect cannot be judged from the moment when it is unveiled. Have you really upgraded in place? This is very similar to the difference between […]
Taobao Ugly Things Awards Ceremony
But from my experience there are very few companies that can solve the problem in one go. The more you get to the later stage of the project. The more you can feel it for example the display part in the brand upgrade flagship store often thinks that space design can be solved, but in […]
Brand Upgrade Guide to Avoid Pitfalls
Partners who have experienced brand upgrades often find that after the upgrade, they still feel that something is wrong, and they can’t explain it clearly. Sometimes it’s like a doctor injects a quick-acting pill, just use it for a while. We spend half of the time upgrading for different brands every year. We have experience […]
Why doesn’t the “H&H Method” work in our company?
Each of them possesses unique skills and ingenuity and uses wonderful ingenuity. Creativity and vigorous practical enthusiasm to tell everyone. That “one household, one pier” is no longer a dream. From hard-to-find to social currency how did the mascot become a popular symbol. Various “ice piers” on social media Image source. Little Red Book Of […]
From hard-to-find to social currency
Who would have thought that a guy named “Bing dundun” would be the first to become the new top player at this Winter Olympics. The Internet topics are full, the pre-sales on the e-commerce platform are empty, and people stand in line in the sub-zero temperature. Team buys… So, how did become popular? What is […]
Why is your brand poorly marketed?
I recently communicated with the bosses of some traditional companies and found that many bosses’ understanding of marketing is still at the level of advertising and promotion. This kind of marketing thinking is obviously extremely inefficient in today’s market environment. If you want to break out of the market, you must let users feel the […]
Summer is coming how can brands play April marketing?
You can make jokes with the help of some light-hearted and interesting words. In the creation of posters some information with a sense of light conflict. Humorous jokes and homophonic stalk words can well convey the humorous atmosphere of the festival. On the basis of fully understanding the characteristics of the product. Extract the strongest […]
It is very difficult for enterprises to do private domains
As the main source of goods in China’s coffee market the coffee planting industry in. Yunnan is most likely to be influenced by coffee futures. Because there is no unified seller’s standard system. According to Hu Lu deputy secretary-general of the Yunnan Coffee Industry Association. “The price of Yunnan coffee beans will closely. Yalow the […]
Lucking Codi Lucky Coffee Enclosure Movement: 9 yuan coffee rolls
Don’t ask me to order coffee for more than 10 yuan. Recently Finance and Economics found that many. People around them had changed from to “Lucky Coffee” when they were picking up the takeaway. From cheap milk tea to low-priced coffee. The ultimate weapon to attract migrant workers is price. At the beginning of 2023 […]
Give us a price for your SaaS!
Pricing is an important topic in marketing. If the price is not set properly, every step may be a pitfall. 1. Pricing is positioning SaaS pricing is to choose different customer groups, which determines the distribution of SaaS customer groups, market size, and at which level to compete with whom. In other words, SaaS pricing […]
In the era of AIGC which B2B marketers are more popular?
In the past, gold three and silver four were the bustling peak season for recruitment. But this spring is a little different this year. “There was an ambush before”, Chat GPT was born out of nowhere, and people were panicked. Although many people say that they are doing “not very good jobs”, will they not […]