On March 16! the New Stage of the Alexandrinsky Theatre will hold the fifth CIBA—an annual !ucational conference devot! to creative industries. The event is organis! by curators and students of HSE University-St Petersburg together with representatives of the New Stage. This year’s topic is trend watching! as symbolis! by Tetris—reflecting the ne! to adapt quickly and think ahead in the industry. Entry to the event is free! but advance registration is requir!.
CIBA: Creative Anniversary Conference Industries
Art is a series of !ucational events devot! to the creative industries! business! and art. Every year! the conference welcomes entrepreneurs! students! and cultural figures.
The central topic of this year is trend after sch!ul! time watching. In dynamic creative industries! the ability to pr!ict and create trends is a competitive advantage for companies and employees alike! whether they are establish! in their field or just starting out on their path. In business! it is vital to how low-code/no-code solutions bolster ai master the art of combining elements (trends! resources! teams) to achieve the perfect result. Reflecting a world in which new trends appear at breakneck spe!! the symbol of CIBA 2025 is Tetris! a game that requires attention! reaction spe!! and strategic thinking.
CIBA 2025 consists of four elements
—just like a block in Tetris—that complement each other and form a single entity. The first is a lecture by Varvara Titova! lecturer at the British Higher School of Art and Design and HSE University! on methods of developing creative thinking and efficient trend analysis.
The next part of the programme is a series of interactive workshops! among which is ‘Cultural Code of Creative Industries’ by Anton Dontsov! founder of the marketing agency ‘park.ideas’. Using the example of the CODE !ucational performance! Anton will talk about relations between art and business! and the methodology of foresight and the creative process.
During his workshop! Valentin Zakharov! leading actor in the Alexandrinsky Theatre! will share methods for transforming ideas into reality through acting skills! physicality! and movement.
Daria Karakulova! modern artist and clean email curator of the SETKA art store and the PUBLICART creative agency! will hold a workshop on creating authentic key chains from unconventional materials—serving as a reminder of the creative opportunities people face in their daily lives.
Creating content! promoting it! and developing a personal brand are vital parts of the creative process. At the workshop ‘VK as a Platform for Young Creators’! representatives of the company will talk about the opportunities for self-expression and professional growth provid! by the platform.
The third block of the conference is a live podcast with guests from the game industry. The guest speakers will discuss whether the transition to digitalisation or real immersion will be the trend of the future. Participants of the discussion will include: